Goals
Set a target. See the gap. Close it.
You may already set goals: 80% of guests reviewing, 4.8 stars on every cabin, $400,000 by December. Slipstream already measures these numbers: set a target and see, in plain units, how far off you are, what’s pulling it down, and what to do today.
Your goals on Home Base, worst first. Example values.
- 18 goals
- you can set today, of the 26 Slipstream has the data for
- 1 scale
- for every goal, whatever its unit: each bar is a share of its own target
- Any recipe
- including the ones you build, can carry a goal
One goal, read in six parts
A co-host posted this goal in public: get 80% of guests to leave a review. Every goal in Slipstream reads the same way, as a bullet chart: a bar for where you are, a tick for where you’re going, and around it, everything you need to act.
Biggest drag
Today
3 reviews owed this week
Guests who checked out 3–14 days ago and haven’t reviewed.
Log a change1 of 6
The reading
The bar is where the number stands now: 44 of 62 stays reviewed. The count is always shown, because 71% of 62 means more than 71% of 7.
Example values, illustrative.
Goals Slipstream can measure today
Each of these numbers is already worked out from the bookings, reviews and statements you sync. Most only need your target; some need their recipe docked first, and a few are still on their way.
Guests & reviews
Review rate of 80% or more
Stays whose review window has closed, on the channels you get reviews from
Set it todayAverage rating of 4.8 or better
Every synced review, scales matched across channels
Set it todayNo stay left waiting for a review
Guests who checked out 3–14 days ago and haven't reviewed
Set it todayCleanliness in under 2% of reviews
Review themes, where you've scanned reviews
ComingMore repeat guests
Guests matched across their stays
Coming
Revenue & pace
$400,000 in revenue by December 31
Earned so far, plus what's already on the books
Set it todayBooked nights per month
Nights by check-in date
Set it todayAverage nightly rate
Revenue over nights, per property or for the portfolio
ComingBooking pace at or ahead of last year
The next 90 days against the same days a year ago
With Booking Pace Sentinel dockedRevenue on the books for the next 90 days
Confirmed bookings only
With Owner Pulse dockedTwelve months up on the twelve before
Revenue momentum, seasons cancelled out
With Momentum Monitor dockedBookings made further ahead
Average lead time, last 3 months
With Lead-Time Drift dockedPriced within 10% of comparable listings
Your rate against nearby comparables
With Owner Market Brief dockedA larger share of direct bookings
Stays or revenue by channel
ComingFewer cancellations
Cancelled stays as a share of bookings
Coming
Owners
Value delivered at least twice the fee
What management earned the owner, against what it cost them
With Value Scorecard dockedEvery owner steady or better
Each owner's pulse, read from their properties
With Owner Pulse dockedRefunds recovered, no incident left open
Guest refunds and what was recovered
ComingGrow to 15 properties
Active properties in the portfolio
Coming
Operations
No fee gaps, no double bookings
Kept at zero, each exception listed
With Fee Gaps and Booking Overlaps dockedOwner statements that reconcile
Every booking matched between your PMS and the statement
With PMS ↔ Statement Reconciliation dockedListings that agree with each other
Fields that differ between your website and channels
With Website Listing Audit dockedRevenue at risk from maintenance kept low
The next 90 days of bookings exposed to open issues
ComingSeptic pumped every 400 person-nights
Guests on each booked night since the last service, with a due date from the stays already booked
Set it today
Your own recipes
Any number a docked recipe gives
Including recipes you built, with no extra setup
With the recipe dockedNo property below a verdict
“None red”, on any recipe that gives one
With the recipe docked
Goals that need more data
Hosts set these too. We can’t measure them honestly yet. Here’s what each one is missing.
| Goal | What it needs |
|---|---|
| Occupancy % | Owner blocks, so open nights aren't counted as empty ones |
| Respond to every review within 3 days | Your public replies and when you posted them |
| Review every guest | Your reviews of guests, from every PMS |
| Reply to guests within an hour | Guest messages |
| Keep Superhost | Response rate and host cancellations, beside the rating and stays we have |
| Profit margin | Expenses: cleaning, supplies, utilities |
| Beat the market's occupancy | A comparable set with occupancy, not only prices |
| On pace for the year, beyond what's booked | A forecast proven against your own history |
| Turnovers on time | Task data from your cleaning or operations tool |
| Never below my minimum price | A link to your pricing tool |
| Goals for each cleaner or co-host | Who did which job |
| Goals you track by hand | A place to enter the number, marked as entered by you |
| Goals an owner proposes | An owner-side view and your approval |
Built on the recipes you already run
A goal is a target on a number a recipe already gives, so any recipe can carry one, including the ones you build.
The target is yours
We show your own trailing number and your portfolio's, for reference. We never fill in the goal.
The count is always shown
A rate comes with the stays behind it. Below 10, the reading says “Too few” and claims nothing.
No projections from rates
A rolling rate can't honestly be extrapolated. Totals by a date show what's earned and what's on the books, not a forecast.
Where, not why
A split shows where a number is lost. Why is a hypothesis you test, and a logged change is scored only on what comes after it.